Escape competition through authenticity.
Elevate your media, investments and beliefs into a LinkedIn presence that amplifies your impact. We translate your wealth of knowledge and wisdom into compelling ideas and memorable stories that change modern parlance.
“Originally I thought my book was enough. Then I met Andrew. Andrew is the king of LinkedIn. He hijacked my persona and he's doing the best job. He got me to put my money where my mouth was, to bring the book into reality.”
WHO WE WRITE WITH
Co-founder, Spin Master · Forbes Billionaire List · Author, No Experience Necessary (Penguin Random House, 2026)
Co-founded PAW Patrol’s parent company, Spin Master, and built it into a global business with 3,000+ employees and billions of dollars of revenue. Spin Master is one of the largest children's entertainment brands in the world, just behind Mattel, Hasbro and Lego.
Co-founder & General Partner, Aleph · General Partner, Benchmark · Forbes Midas List · Author, The Tree of Life and Prosperity
Leading early-stage investor, author and public figure. Portfolio includes WeWork, Lemonade, Melio and others. Author of 8+ books.
General Manager, U.S., Daily Mail · Former President, The Dispatch · Co-founder & CEO, Fatherly · Founding team, Thrillist · Brown University
Grew The Dispatch to 50,000 paying members, 700,000 subscribers and 1.5M monthly podcast listeners. Co-founded Fatherly, which won the Webby for Best Parenting Site and reached 75M people a week before its exit.
In the room
Our best writing often emerges through knife-sharpening-knife conversation. Here are some places where the magic happened.
How it works
Our first step is an intensive intake experience. I consume every podcast, show, interviews, talk, deal announcement and story you've told. I even ask what you had for breakfast yesterday. We have several strategy sessions to fill the gaps.
This is where the magic happens. I write posts and essays in your voice, so every conversation, investment and idea reaches the people who should see it.
This is the fun part. The exact setup varies client to client. Some prefer to be heavily involved in editing. Others, less so. We adapt to your needs and preferences.
About
Andrew Jacobson founded ADJ Strategies in 2023 to help CEOs, investors and public figures amplify their impact with the written word. Since then, he has earned clients millions of impressions and engagements. He previously worked at Aleph and KPMG, and graduated Phi Beta Kappa from Brandeis University.
Is there a debatable stance you’re taking? A real thesis that runs through all your posts? Most CEOs never take one, because it can be scary to take a position. But the best companies plant flags. They create categories. They start movements and galvanize fans not just as customers but as followers. Think of Nike making everyone an athlete.
If I covered up your name and the first half of your post, could I tell with absolute certainty that only you could have written it? Pumping out generic content has never been easier with AI. So we “copy-proof” you by leaning into the unique stories, insights and perspectives that make you, you. “Escape competition through authenticity.” (Naval)
Posting without educational value or real guidance is becoming vanity on LinkedIn. Ask yourself: would this post appear in the op-ed section of the Wall Street Journal (“here’s where I think the industry is headed”) or in a practical guide (“here’s what I would do if I were in your position”)? Guide-style posts, specific, actionable and generous, build the kind of trust that eventually closes deals.
One conversation is usually enough to know whether this is a fit.
Write to Andrew
